Excuse me. I don’t mean to get too personal here, but what’s the story behind your underwear? What do I mean, you ask? There is no story, you proclaim indignantly!

Actually there is. Your underwear were made somewhere (just like everything you’re wearing) and it behooves you to know more about the source.

Many people throughout the world work in abysmal conditions making clothing and the farmers making the cotton for your underwear are often underpaid and price gouged.

Pants to Poverty is a positive social enterprise that aims to draw attention to the issues surrounding cotton farming: sweatshops, unfair prices and overuse of pesticides.

According to one website:

All of the cotton used in Pants to Poverty is provided by Agrocel Pure and Fair Cotton Growers’ Association, sourced from a group of cotton farmers in the Mandvi area of Kutch, Gujarat in Western India. Due to salinity of the soil, cotton is one of the only cash crops that farmers can grow here, yet for years they were unable to get a stable price for their crop.

Pants to Poverty